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MISLEADING MICROSOFT AD
It appears that Microsoft is taking a page from the Gateway book of
misleading advertising. They did a take-off of Apple's switcher
campaign with a story about a woman they said was a freelance writer
who made the switch from Mac to a Windoze PC. The copy sounded like it
was written by the Microsoft PR department and oops, it WAS. It turns
out that the woman pictured on the Microsoft website was a stock
photograph of a model that is available on the net for anyone to use.
Worse yet, the story was not about a freelance writer but rather was
written by an employee of Microsoft's PR firm! Caught red-handed,
Microsoft quickly pulled the ad. Really, why would anyone even think
about doing a reverse switch? What are they, nuts?
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