Re: [NTLK] OT macworld 04 pix

From: Norman Palardy (palardyn_at_shaw.ca)
Date: Thu Jan 08 2004 - 11:29:55 PST


On 8-Jan-04, at 12:04 PM, RossO wrote:

> On Thursday, January 8, 2004, at 10:54 AM, Martin Joseph wrote:
>> REMEMBER the only reason for selling itunes and the ipod is really to
>> bring people into the Apple store to see the computers. Apple is
>> still
>> a computer company at it's core and all the other gadget serve that
>> master so far.
>>
>
> Apple is going about this in a weird way: They're selling the Razors by
> giving away the Blades. It's kinda odd.

Steve's even said the reason for the iTunes music store is to sell high
margin iPods.

The iPod and iTunes for Windows will introduce Windows users to
something from Apple they might never otherwise try or use.

IF they are good products, this might get Windows people thinking about
a Mac.

At the very least it gets the Apple logo in front of them (although not
necessarily in the store as you can buy an iPod nearly anywhere now)

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