Re: [NTLK] [OT] Market Share

From: David Ensteness (denstene_at_mac.com)
Date: Mon Apr 19 2004 - 07:28:50 PDT


On Apr 18, 2004, at 3:37 PM, Joel M. Sciamma wrote:

> The significant penetration of QT that you mention has not stopped the
> BBC
> from dropping its initial QT support in favour of Real long ago.

Going to also note all the places that do use QT or you going to ignore
them? Want us to point them out for you?

> No one I know who uses Windows also uses QT, most don't even know what
> it
> is. One that does thought it was a virus that was preventing his
> machine
> from booting. (Must do the QA a bit better there...)

Terrific, everyone I know who uses Windows does use QuickTime and they
bitch and complain about using WMP and RealPlayer. So, since we are
quoting personal experiences are you going to try and determine which
of ours is "more correct."

Oh and on the virus thing ... some of the Windows users I know don't
even recognize the name Internet Explorer so I don't think name
recognition among consumers is actually a real test of market impact.

> QT might hitch a ride on another service or product but no Windows
> user is
> going to deliberately use QT instead of other, native media systems are
> they?

Uhm, you mean like say iTunes that is built on QuickTime technology ...
I know, I know, iTunes is also essentially a port of SoundJam but it is
founded at this point on QuickTime, without QuickTime, iTunes loses its
basic functionality. Now, iTunes is new on the Windows platform, but
its making a HUGE dent ... and in a month or two it will be
preinstalled on every HP/Compaq and so will QuickTime. Not really
hitching a ride since QuickTime is a base API.

> QT is lovely software with great potential but currently a bit tame
> outside
> the Mac. I was at the Apple developer briefings where QT was looking
> like a
> new OS all by itself such are its powers, but has it had any real
> impact
> outside the Mac to this point?

Well ... what sort of impact are you looking for? It was the first true
multimedia software to ship on a consumer system. It helped develop the
VR video market. It had a huge impact on the development of the
internet and the direction of PCs providing both video *and* sound, at
one point QuickTime was the dominant multimedia software on both
Macintosh and Windows ... then Windows 98. I will let you go read the
court briefs yourself but it was noted that MS was scared of QuickTime,
demanded Apple stop developing it, and when they didn't added code on
Windows 98 that caused QuickTime performance to decrease, then they
began to offer Windows Media Player ...

> Can you give me a substantive non-Mac example of the use of QT?

All of these are either: built on QuickTime, offer integration with
QuickTime, offer QuickTime features, or offer purposeful compatibility
with QuickTime and all are available for Windows.

Apple iTunes
Avid Express
MS PowerPoint
Macromedia Flash, Shockwave, and Dreamweaver
Adobe Premiere, Photoshop, Illustrator, and GoLive

There are a lot of applications that require QuickTime to function,
even on Windows, those are just recognizable easy to think of names.

David

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